We waited years for a Pixel Watch, not another last-gen Galaxy Watch

We waited years for a Pixel Watch, not another last-gen Galaxy Watch

There’s a reason why tech brands don’t usually take more than 1-2 years on a product, besides that the long wait would spook shareholders. You can’t just design a cool watch and then slot the newest chip in at the end; the entire design revolves around the silicon. If you take too long, you’ll be stuck with last-gen hardware, and must either underwhelm your customers or scrap the design outright and start from scratch.

Is the Pixel Watch the Duke Nukem Forever of the tech world?

The Pixel Watch is the exception. Google’s SVP of Devices and Services Rick Osterloh decided to cancel it back in 2016 because he feared its lackluster performance would “bring down the name of the Google hardware brand.” He evidently gave it a second chance, though, and ironically was the one to unveil it on stage at Google I/O 2022 last week.

But like the notorious Duke Nukem Forever — a video game 15 years in the making that was designed on several outdated game engines — the Pixel Watch looks like it could be an artifact of a different time. And it’s fair to ask whether or not Google should have done what it does best…and killed it again.

Google Pixel Watch lifestyle render

(Image credit: Google)

A source told 9to5Google that the Pixel Watch uses the Exynos 9110 SoC, the same chip found in the original Galaxy Watch, the Galaxy Watch Active 2, and Galaxy Watch 3. Samsung originally announced the chip in 2018, so it’ll be over four years old when the Pixel Watch ships this fall.

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